LuLu Group International has opened its first LuLu Daily store at a property operated by ADNOC Distribution. The outlet is located at The Hub by ADNOC on Saadiyat Island in Abu Dhabi.
The launch signals LuLu’s entry into ADNOC Distribution’s next-generation roadside retail format, which integrates fuel services with lifestyle and community-focused amenities.
Eng inaugurated the store. Bader Saeed Al Lamki, CEO of ADNOC Distribution, in the presence of Yusuffali M.A., Chairman of LuLu Group, and senior leadership from both organisations.
Four More Stores Planned by 2027
During the launch event, both companies signed strategic Memoranda of Understanding to open four additional LuLu Daily stores at The Hub by ADNOC locations through mid-2027.
Yusuffali M.A. and Eng. Bader Saeed Al Lamki formalised the agreements, reinforcing a long-term partnership aimed at strengthening convenience retail across key mobility corridors in the UAE.
The expansion plan positions LuLu Daily within ADNOC Distribution’s broader transformation strategy, which seeks to move beyond traditional service stations.
What The Hub by ADNOC Offers
The Hub by ADNOC operates with a retail footprint three times larger than a conventional fuel station. It combines fuel, EV charging, and car care with supermarkets, dining outlets, fitness centres, co-working spaces, and family recreation.
Each location is designed as a community destination rather than a transit stop. The model encourages longer visits and integrates daily shopping with mobility services.
Store Features and Customer Experience
The new LuLu Daily store spans 16,566 square feet. It offers fresh farm produce, grocery staples, meat and dairy products, beauty items, toys, and household goods. A dedicated fresh food and bakery section serves ready-to-eat and freshly prepared items.
The store includes two self-checkout counters and direct parking access to streamline the shopping experience. Both companies emphasised a customer-first approach focused on speed, accessibility, and convenience.
Strategic Significance
For LuLu, the partnership strengthens its presence in high-traffic mobility hubs and aligns with shifting consumer behaviour toward integrated lifestyle destinations.
For ADNOC Distribution, adding LuLu Daily supports its repositioning strategy through the Hub concept. The company aims to offer broader retail and service experiences tailored to community needs.
The Saadiyat opening marks the first step in a wider rollout. Four additional LuLu Daily outlets at ADNOC locations are scheduled to follow, expanding the collaboration across the UAE.
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